Sedi Operative:

Via Guido Cavalcanti 5
20127 Milano (MI)

Via per Orio 18
24126 Bergamo (BG)

Since 2004 Progettica-Growth Accelerators is the consultancy of reference in the away-from-home market in Italy.

Progettica is a consulting company for companies in the Away from Home channel at a strategic and operational level. Our customers are the CPG industry, distributors (foodservice, beverage and confectionery) and investment funds/private equity entities.

Our name resembles us: strategic approach, dynamic projects, objectivity make us the consultancy of reference in the Away From Home market in Italy.

We assist AFH food&bev and distribution companies in reading the market and entering or reorganizing it, to re-engineer processes, to define and plan strategies, to internationalize, to create new projects, optimize functions, change competitive positioning, update the organization.



The experiences, skills, data and actionability you need in two specialized business units: Industry and Distribution.

We are a team of about 20 professionals, amongst consultants and researchers. We all come from the business world; we sport a wide range of experiences acquired in the mass market in Italy and abroad, on both the industry and distribution side. We were born in 2004 and today we’re organized into two business units: industry and distribution. Over the years we have built the two main distributors databases in the AFH Food&Bev, with almost exclusive qualitative and quantitative dimensions; we are able to provide market numbers swiftly and with unique depth, and to help our customers read and use them with maximum actionability.

We are competences-integrators: we have a significant network of experts we can activate when specific needs occur. We believe that doing business means generating value for capital returns and for human self-actualization.

Crediamo che fare impresa sia generare valore per la remunerazione del capitale investito e per la realizzazione umana delle persone.
We are growth accelerators.

Progettica has an unique knowledge of the away from home channel; moreover they let you work with numbers, something unheard of in a market that is often lacking any quantitative guidance.
Massimo Barboniformer Horeca Sales Director for Heineken Italia, currently Commercial Director for Birra Castello
Progettica has proven to be a reliable partner and has been able to effectively and quickly transfer its AFH know-how for this very important new launch.
Pastificio Rana, filled pasta market leader in the retail channel with over 500m turnover, for the launch of the new Food Service line has hired Progettica
They understand and help you navigate through the market in a way unmatched by any competitor.
AnonymousItaly Country Manager of a major international beverage company
Moral integrity and uncommon ability to adapt management techniques of large companies to smaller ones, respecting their specific family-owned business culture.
Andrea BagliCEO Birrificio Amarcord
Progettica knows this market deeply and understands its complexities; Progettica breathes it; Progettica measures it, and helps companies to interpret the dynamics of the entire supply chain.
Guido PocobelliHead of Channel & Customer Marketing Ferrero
I had never met a consulting company so substantial, pragmatic and able to bring results so quickly.
Sales Director of a food company with a turnover of 300 million, assisted by Progettica in defining product development and channel strategy